Michael Whitehead

Founder & Chairman

Michael Whitehead

Michael Whitehead

Founder & Chairman

Joined Jan 1999

From 1999 to the end of 2016 Michael was CEO of WhereScape software and NOW Consulting (then under one brand), he took the company from a small consulting business with just a handful of employees and grew it into a software business with NZD$50m annual revenues and a consulting company with over 60 consultants across New Zealand.  During his time as CEO Michael has been involved in literally thousands of data and analytics projects across New Zealand, the US, the UK and Asia and he's developed a unique perspective of the industry along the way.  

Tell us a bit about your background.

After University I had a number of technical roles before moving into sales and then into (what was then called) decision support systems.

How did you get into BI/Data?

I read about data warehousing in a magazine and it sounded like a great way for technical people to add immediate value to business users. The only problem was no one in New Zealand knew anything about it at the time so we had to blaze a lot of trails for ourselves.

What’s your most memorable WhereScape/NOW moment?

Founding the company and having those first customers have the confidence to go with us.

What do you do outside the office?

I run a lot, go to the gym often and do office yoga as few times as possible.

Give us a fun fact about yourself.

My first attempt to specialise in data was taking a job to set up a new decision support business unit for Unisys – I lasted 3 months.

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