Tanida Poffley

Principal Consultant

Tanida Poffley

Tanida Poffley

Principal Consultant 

Joined 2008, left and came back again in 2013 

Tanida has been involved in the delivery of BI solutions, in various capacities, for well over 10 years. During that time, she's been involved in some interesting projects, one of the highlights include setting up the BI and Data Warehouse environment at Vodafone Qatar. This involved the usual challenges of setting up a BI practice as well as the challenge of working in a start up environment, including a new cellular network!

Tell us a bit about your background.

Born in Thailand but have spent most of my time living in NZ with stints overseas in various places. There is no mistaking my very fluent Kiwi accent and my very foreign accented Thai.

How did you get into BI/Data? 

I started off in BI as a SAS Analyst Programmer in a large scale project to rebuild the data warehouse at ACC. I've always loved programming and had great mentors and, while there, I was exposed to the machinations of data warehouses. 

What's your most memorable WhereScape/NOW moment? 

There are many but winning the Supreme Award for International Business is definitely on top of the list.

What do you do outside of the office? 

Anything sport related including snow boarding, kite surfing, swimming, and running.

Give us a fun fact about yourself.

I've camped on the Antarctic Peninsular

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